You know for a fact that more traffic means more business. To drive traffic and gain awareness, you can’t ignore social media. For one, you want to distribute your content EVERYWHERE. On top of that, you want to generate engagement where your prospects pay attention. In this guide, we’ll give you tips and tools for coming up with content ideas …
As an entrepreneur, you invest in producing great content. After hitting ‘publish,’ what happens? How much of your budget goes to promoting or distributing that content? Today, we will go philosophical: If a tree falls in a forest and no one is around to hear it, does it make a sound? – George Berkeley If no one discovered your content, …
Tech entrepreneur, producing content for social media can be expensive. It can also be ineffective. That is why you are careful about investing in social media marketing. But is that an excuse for you to leave your social media accounts silent? Nope!! Prospects look at it as a sign of life and social proof. Here is an easy way to …
How do you come up with product and feature ideas? As an entrepreneur, you want to validate what you’re building. You want to listen. Through social listening and browsing ecommerce trends, you can perform market research. Watch this week’s episode of 3 Stories: Transcript: 3 Stories: How to Listen to Market Demand Through Social Media and Ecommerce As a technology …
I’m a big fan of agile project management and the whole movement towards running lean. Here’s a big question… how organized is your marketing? As a technology entrepreneur, your product development is likely organized. You might be running kanban or scrum. You are closely looking at project completion. Well, how does your marketing project management look like? In this week’s …
Internet entrepreneur, you’re here to build a brand. After initial traction, you’re looking to build awareness far beyond your personal network or folks you can reach through cold messaging. Why? Your product can be delivered remotely. Perhaps, it’s software. Perhaps, it’s a consultancy service that you can deliver to anyone around the globe. The product works. The business model works. Now, you …
Technology entrepreneur, I know that customer satisfaction is one of your biggest motivations. Fortunately, delivering it is also great for business! For this week’s 3 tips, our theme is about boosting your repeat purchase rate. After investing in brand building and customer acquisition, you want to maximize your existing audience. Watch the video now: Transcript: 3 Stories: How to Increase …
Technology entrepreneur, you want to deliver great user experience. While you’re at it, you appreciate customer loyalty. In this week’s episode of 3 Stories, we discussed hot topics on how to manage your customer relationships. These are activities that inspire repeat purchases and referrals. Watch the video now: Transcript 3 Stories: How to Manage Customer Relationships (Increase Buyer Loyalty) This …
Hey, technology entrepreneur! We know that you want to provide a great customer experience. As a passionate product builder, you’re running a business to serve a worthy purpose while providing delightful UX in the process. Welcome to this week’s installment of 3 Stories! This time, let’s talk about how to delight your customers. As business builders, we’re also interested in …
Hey, product builder! You care about great User Experience design. You care about conversions. How do you craft a great user journey… while driving your audience down the sales pipeline at the same time?? Inspired by Pirate Metrics, Inbound Marketing Methodology, Customer Value Optimization, and other gold standards; let’s talk about taking your audience on a journey of enjoying more …
